I had a career coach. I got the coach the day after a meeting where I was the only woman and the only person under thirty. My boss said, “You need more polish. You need a career coach.” I thought, “Great, my boss is going to pay to help me to fit in with the 50-year-old men at the top of my corporate ladder.”

The coach asked me a slew of seemingly innocuous questions about myself, and then she trailed me at the office for a few days. Her conclusion: I needed to act more professionally. I was surprised — I had read every book I could find on managing one's image at work. I wore earrings because all the women in Fortune magazine's 50-most-powerful-women list wear earrings. I kept my hands folded on the table in the same way that experts on news television do. I was surprised that I had missed something.

The coach gave me a list of things to change. When I walked, for example, I walked “high”, with a bounce, and didn't give off a sense of being grounded. She told me to look at the CEO: “He has a deliberate, grounded walk — no bounce. It instills confidence.” She told me I smiled too much. “It's a common problem for women,” she told me. “Women want to establish rapport by smiling, but men interpret a lot of smiles as either nervous or giddy.”

Lest she say that I also needed to work on accepting criticism, I thanked her for her help. After weeks of practice — and her trailing me the whole way — I made the changes. The coach collected her thousands of dollars in fees and left with a feeling of accomplishment.

But she left me feeling like a fake. I wanted to go back to regular me, but my boss kept telling me how much more professional I was, and I didn't want to disappoint the guy who was responsible for my next raise.

I started losing sleep, falling victim to my overactive imagination where my direct reports go out to lunch and talk about how fake I am, then they stop listening to me, and my office becomes Mutiny on the Bounty with an ending where I walk the plank to unemployment.

So I did what most people do when they can't sleep for months: I went to a psychologist. And it took the psychologist about twenty minutes to help me realize that I was uncomfortable with the level of authority I held. I had moved up the ladder very fast. I was managing a team of people much older than I was. My smiles and my bounce belied my discomfort.

I worked with the psychologist to feel more comfortable with my own authority, and after a few months, the solid gait and serious face came naturally to me. I didn't have to project a fake image because the image I was supposed to project — authority — felt right to me.

My psychologist helped a lot, but a psychologist is likely to miss the quirks of corporate life (after all, she has built a career by avoiding the corporate ladder). And the career coach is likely to miss the psychology driving you to do what you do. So if you find that your career coach makes recommendations that are hard to handle, hire a psychologist. After all, the more people who are helping you to get what you want in your career, the more likely you are to get it. And your money spent will come back to you later, as you gain more self-knowlege in and out of the workplace.

 

Emotional intelligence. This is how you will differentiate yourself at work in the new millennieum.

We can see the world shifting around us in response to the fact that tolerance for poor social skills is getting less and less. The need to fit in with a group on some level, is getting higher and higher, and the tendency to hire people people in countries with low-cost labor to do socially isolated jobs increases every year as well.

One of the most high-profile examples of the extreme importance of emotional intelligence (EQ) is the new president of Harvard, Drew Gilpin Faust. She is the first female president of Harvard, but that’s not really the big news. The big news is that her most notable qualification for the job is an ability to communicate well with a wide range of people in the Harvard community. This is an explicit nod to the fact that the Harvard faculty is no longer willing to be managed by someone who has poor social skills.

Another example is the new definition of what makes a child a special needs student. Today many children who can read at age three are tagged as needing extra help in school because of signs of poorly developing social skills. Fifteen years ago those kids would have slipped through the system as eccentric geniuses. Today social skills are seen as so important to an education that they supersede IQ in terms of educational placement.

In the past, power or intelligence could make up for bad social skills at work. Increasingly this is no longer true.

You probably overestimate your emotional intelligence. Most of us do. You could get into real trouble when your EQ is extremely low — like posting naked photos of yourself, (which, by the way, is the search string that generates the most Google referrals to this blog.) Most of us are not doing insanely stupid things. We are just doing a series of smaller EQ mistakes day after day.

At some point, if your EQ is too low, you will hit a wall. Most people notice the wall when they can’t get a job, because today, the job hunts that are most successful are based on networking skills — in other words, EQ. But here are other areas of the workplace that are becoming more and more important. And success in each of these three areas depends heavily on EQ.

1. Project management and business analysis
These are key areas for job growth in the business sector in the coming years. And while these used to be gear-head positions, today they are all about emotional intelligence. The Northeastern College of Business Administration, for example, teaches project management by focusing on three areas: planning, team management, and negotiation.

And business analysts need soft skills as well. “MBA students we employ as business analysts don’t need to come into our company being a finance guru, able to espouse the latest financial theories,” Ken Barnet of financial services firm State Street Corporation said. “What’s much more important is that they know how to analyze issues and communicate recommendations.”

2. Connectivity and creativity
This is Dan Pink’s territory. And in his book , A Whole New Mind, he predicts the workplace of the new millennium will be about how people make connections. “Key abilities will not be high tech but high touch,” he says.

And we will value the ability to make meaning and connections in a world where information is a commodity. People who can synthesize information well to create new ideas will be highly valued in the workplace. But if you are great at coming up with new ideas, and you can’t communicate them, you will find yourself in the same position as the person who has no ideas. Having the emotional intelligence to connect people and ideas effectively is what matters in a workplace that’s overflowing with information.

3. Personal productivity
There’s a reason that many of the most popular blogs are about productivity, and consultant David Allen has been able to create an empire around his idea of getting things done: Productivity is cool. It’s about information and technology and making them work well to give you a better life. It’s a concept that has become so personal, and so specialized, that at this point, personal productivity is actually unique to this millenium.

The core of productivity advice, though, is self-knowledge, which is emotional intelligence. You have to know what you want most in order to know what to do first. You have to know your goals before you can productively meet them. And you have to have the self-consciousness to exert a sane, focused self-discipline to your life.

So when people tell you social skills are everything, and emotional intelligence will rule the workplace, think about where you want to succeed. Surely it is in at least one of these three areas. That’s why each of US needs to continuously work on our emotional intelligence.

So now you’re wondering how to get more emotional intelligence, right?

“Personal assessment is all the rage at business schools right now,” says Brendan Bannister, professor at Northeastern University. Not surprising, given that EQ is the area companies say they are most focused on hiring for.

Going to business school for personal development is a lot more costly than going to therapy every week. So maybe try that first. Empathy is very hard to teach, and most of emotional intelligence includes some piece of empathy. So get professional help if you’re really deficient. And if you’ve got a lot of money, go to business school.

In this age of transparency and authenticity it seems absurd to not tell you my real name. My real name is not Penelope Trunk. Well, in fact, it is Penelope Trunk. Sort of. At any rate, my name is definitely a lesson in personal branding.

My name started out Adrienne Roston. It’s fun to write that because if you Google that name, you will find only professional beach volleyball statistics. But running this post means that finally all my unrequited high school crushes, who surely are desperate to contact me, can find my email via Google.

So, anyway, I was Adrienne Roston, and then I started reading Adrienne Rich’s poetry in college. This lead me to believe that the key to undermining the patriarchy was through words, and I didn’t want my last name to be a definition of the men I was associated with.

So I went to court to change my name to Adrienne Greenheart. As a foreshadow of my complicated relationship with feminism, I was careful to pick a last name that my current boyfriend would take as well, should we get married (we didn’t). So in fact I have a name he picked. (My first choice was Breedlove. Thank god he voted that down.)

It was in the heart of the start of the Internet: GeoCities, EarthLink, CompuServe. So I spelled my name GreenHeart. I policed my family assiduously — they could barely remember to stop using Roston, let alone add a capital H in the middle of GreenHeart.

In court, the judge asked me why I was changing my name (they have to look out for felons, you know?) I said, “I’m changing my name because I don’t want to be associated with patriarchal naming conventions.”

She said, “That’s a great reason,” and banged her gavel.

Changing my name was amazingly easy. I had just quit playing volleyball and I moved to Boston for graduate school. I got there and introduced myself as Adrienne GreenHeart. Done. I couldn’t believe how well it worked.

Of course, there is a thousand-year history of women doing this – changing their last name overnight. So the world is set up for it, in a way.

When I got my first major job, at a software company, I dropped the capital in the middle and kept my name origins to myself. Then, lo and behold, my master’s thesis won a big award in the software industry. I found out because my boss told me. He shook my hand. He said he’s honored to have me on staff.

Then he called me into his office where and said, “Did you write this?” he pointed to the screen where my thesis was unfolding. He said he thought it was pornography.

I didn’t say to him, “you are an ignoramus and Philip Roth won a National Book Award and he wrote about a boy who masturbates with meat.” I did not say that because my boss had been very supportive of my career.

And this time was no different. He said, “You will go very far in corporate America, but not with your name tied to this. If you had your name on this when our board investigated you we probably wouldn’t have hired you.”

So I made up a new name and slapped it on my master’s thesis. I sent news of my award to my mom. I told her to go read my stories online. And she said, “Oh my god, did you change your name again?”

Then, I got my first columnist job from Time Warner. I approached the contract like any other business contract, and I started negotiating. I said, “Do I really need a new pen name? I already have a pen name.”

My editor said, “Time, Inc. does not negotiate with a no-name like you.” So I didn’t say anything when the magazine assigned me the name Penelope Trunk.

The day my column launched, I had my mom go to the magazine site, and she couldn’t find my column, because of course, she did not know my name.

For a long time, I wrote the column in cognito. I actually had no idea how widely read my column was until I wrote about my company’s office party at the beach. I was too specific about details, and I blew my cover. I nearly got fired, but instead agreed to delete from the online archive a small group of columns including the one about diagnosing my CEO with manic depression.

Soon after that, I became a full-time writer, I thought of writing under Adrienne Greenheart, but I already had too much invested in Penelope Trunk. That’s who people had been reading for three years. It was too late to change. So I posted my photo by my column and I became the name officially.

I used to change my email settings when I had to send something from Penelope. But I ended up having so much email for Penelope that I created two, separate email addresses. One for Penelope and one for Adrienne. I was always forgetting which email client I was in, and I sent email with the wrong name on it all the time. And surely you know that people delete email from names they’ve never heard of.

By this point, I also had a lot of people calling me on the phone and hanging up when they heard Adrienne Greenheart on my voicemail. So I took my name off my voicemail.

Before I started writing for the Boston Globe, I seldom interviewed people. I usually just wrote about me and my friends. But the Globe demanded interviews. It took very little time before I was spending more of my day talking on the phone as Penelope than as Adrienne.

Then I started becoming friends with people I interviewed. And I could never decide when to tell people that my real name is Adrienne. If I told people too late in the friendship they would get insulted. So I started telling people earlier, and then I couldn’t remember who knew what name. And then I found myself signing my Penelope emails as Adrienne.

Things were getting complicated. So I took a drastic step and got rid of my Adrienne email. One email account would be much easier. And by this time, almost everyone who knew me as Adrienne Greenheart also knew that I wrote as Penelope. So I thought it might work.

Things just got more and more complicated, and then I moved to Madison. And I remembered, on the plane ride to Madison, how easy it was to change my name in grad school. You just tell people a different name.

So when I signed up for my son’s preschool, I told them my name was Penelope Trunk. My husband had a fit. He told me I was starting our new life in Madison as an insane person and I cannot change my name now.

But I explained to him that it would be insane not to change my name now. I am way better known as Penelope than Adrienne. And my career is so closely tied with the brand Penelope Trunk, that I actually became the brand. So calling myself Penelope Trunk instead of Adrienne Greenheart is actually a way to match my personal life with my professional life and to make things more sane.

At first it was a little weird. For example, we were driving in the car one day and my son said, “Mom, who’s Penelope Trunk?”

But now it feels good to be Penelope Trunk. No more having to figure out what name to give where. No more pretending to be someone, sometimes. No more long explanations and short memories of who calls me what.

Now, even my husband calls me Penelope. He has to. Because if he called me Adrienne in Madison, no one would know who he’s talking about. So, my real name really is Penelope. Now. And you know what? It’s not that big a deal, since, after all, it is the fourth time I’ve changed my name.

One of my best friends, Sharon, is a hairdresser. She is not a normal hairdresser. She’s a big-shot hairdresser in Los Angeles. And one of the most important moments in my financial life was when I moved from client to friend — I started saving $100 on a haircut and $150 on color because she did it for free.

Sharon has two or three clients going at any one time, and it’s amazing to watch her make everyone feel like they are the only one. After all, that’s a lot of what they are paying for. To listen to their problems. Sharon says that everyone comes to her to solve a problem. They say they are coming for their hair, but it’s her job to figure out what their real problem is.

As the self-proclaimed queen of delegation, I sat down in Sharon’s chair for years and told her to do whatever she wanted. I always had the kind of hair people comment on. I figured that she’s the expert, not me, so why should I tell her what looks best?

Besides, she knew me well enough to know that the problem I always wanted to solve was how to be less boring. Left to my own devices, I would wear the same thing every day and never take my hair out of a pony tail.

Sharon specializes in the nutcase client, and people actually send theirs to her. Sharon tells great stories about the people who come back three days later and say, “I think you cut one of the hairs in my bangs too short. Can you fix it?”

Sharon is great at dealing with these clients because she knows it’s not the hair that’s the problem. It’s always that other thing.

This was always interesting to me until the day that I became the problem client. It was when I had just closed a round of funding from a prominent venture capital firm, and I had spent weeks being the youngest and the only woman in the room. I was feeling like maybe I was somewhere I shouldn’t be. Maybe they’d wake up and say, “What about her? What’s she doing here?”

So I told Sharon I didn’t like my hair and she had to do it over. “I need it to be more conservative,” I said.

She said, “You can make up for that with your fifteen pairs of black loafers.”

“No, really,” I said, “Can you take out the red highlights?” And then, it happened: I pulled out three hairs and told her, “If you could just fix these three hairs. That would be okay.”

So now I’m going to tell you about being a nut case. Watch yourself. Because some people get migraines when they are under too much pressure. And some people become other peoples’ migraines.

There is no point in being a pain just because you’re stressed and nervous. Recognize that you’re under pressure and misplacing your anxiety. Give the people around you a break. Anyone can be fun to work with when life is going along perfectly. The best people to work with are consistent, even when they are a wreck – that’s the real test of how well you manage your stress.

If you work with someone who is a terror under stress, pretend you’re a hairdresser, and look for the underlying cause. And remember that Sharon calms those nutcases down by being a good listener. Don’t underestimate listening as a tool for keeping the nuts in their shells.

When someone says, “So tell me about yourself,” a lot of people stumble. When you craft your answer, you have 10 million hours of information to choose from. Many people actually hate getting this question because it’s so hard to zero-in on an answer.

This is an honest question. Someone wants to know about you. You should learn to choose the right things to say, so you can answer the question in a way that allows people to connect with you and remember you.

“The villain of getting ideas across is the curse of knowledge,”says Chip Heath, Stanford business school professor. I interviewed him about his book Made to Stick: Why Some Ideas Survive and Others Die. Heath says that when you know something really well, like every detail of your life, it’s difficult to figure out how to tell someone who doesn’t know.

Everyone has a complicated background. You need to pull that background together in a way that creates a single, memorable picture of yourself that is relevant to the person you’re talking to. In high school Ryan Patriquin focused on fine arts, but in college realized he really enjoyed computer-generated art, like “Toy Story.”

He spent a couple of years as a graphic designer. Then, while working at a large company that was going through transition, he got an opportunity to fill in as a product manager.

Now 28, Patriquin was recently interviewing at EBSCO Publishing, a provider of reference, subscription and other information services. In the interview, he said, “I’m a creative person who has product management experience.”

This is a way for him to convey to people that he has two skills without explaining every detail of his life.

When you hear a summary like this, and it sounds obvious, that’s because it is right. But most people cannot see their own history so clearly to convey a short, one-sentence summary of who they are. You have to find your one-sentence if you want people to remember it. Try it out whenever someone asks you, “What do you do?” or “Tell me about yourself.” The answer to this question is a work in progress, and you can judge how you’re doing by how engaged the person’s response to you is.

As for Patriquin, Brenda Kelley, a recruiter at EBSCO Publishing, says “He packaged himself in a way that helped me know he was the right person for the position. And we ended up hiring him.” Patriquin is now a user interface designer for the company.

Sometimes, you only have time for a one-sentence summary of your life – when you are introduced to someone in passing, for example. But sometimes, there is more time for an answer – in an interview, for example. When you have more time, tell a story.

The best way to have people connect with what you say about yourself, and remember what you say, is to tell a story. Most people instinctively list details about their life, “I did this, then this, then this.” It’s not very interesting. Stories are more engaging, so get used to talking about yourself in stories instead of in lists.

Telling stories about yourself takes practice. A lot of it is trial and error. As you’re telling the story out loud, you’ll instinctively feel if it’s a flop or not. When you find a good story, hone it until you’re conveying what you want people to know, in a way they’ll enjoy hearing.

A story I used to tell in interviews is how I made my career choice during an argument with my ex-boyfriend.

Heath says there are three different kinds of plots we can create about ourselves.

1. The challenge plot. You overcame an obstacle to get to where you are. Heath’s example is someone who says, “I’m really good at customer-focused service.” It’s not very persuasive if someone makes that declaration. But this challenge plot makes things more persuasive; “I learned customer service working at an ice cream stand. In the summer the line was twenty people deep and it was a challenge to keep the customers happy.” Now the listener has an image in their mind of you being good at customer service.

2. The creativity plot. In this plot, the turning point in the story is a eureka moment – when an idea comes to you and changes everything. You could say, “My business is about selling textbooks.” Or you could say, “I had an idea to sell textbooks, but I couldn’t figure out how to market them as interesting to the consumer. Then it hit me that no one has a favorite text book, but everyone has a favorite professor. So I needed to use the professors to hook in the customers.”

3. The connection plot. This plot comes in when you are telling a story about bringing a team together. For example, “our toy company merged with another toy company and people were duplicating each others’ efforts to create a new doll line. I convinced the teams to combine designs and work together. We created a doll that dominated the collectible doll market that Christmas.”

Once you’ve practiced a bit, you can relish the moment someone says, “So, what do you do?” If you understand how to talk about yourself, this is an opening to connect in a meaningful way and make a lasting impression.

Hannah Schufreider may seem an unlikely person to be teaching you how to manage your career. She is a 12-year-old autistic girl living in Haverhill. Her days are spent being a little bored in school, reading Manga comics, watching Hannah Montana on TV, and going to fencing class on the weekends. Sounds like a typical adolescent’s schedule.

But in one of those odd convergences of circumstances, Hannah’s successful strategies for dealing with her disability could be adapted by adults having trouble in their professional lives — particularly those who can’t seem to connect with others at work.

Think this is a bit much to swallow? The link between the two is socials skills. Is there always one person at the office who acts rudely during meetings? Do you shy away from interacting with colleagues because you’re not good at office politics?

Maybe that colleague, or you, have trouble reading social cues. Here’s where Hannah can help. People with autism usually have poor social skills. She has a form of it called Asperger’s syndrome, whose sufferers often have well-above-average intelligence but troubles with social interaction.

On the playground, other moms might see these kids and say something like, ‘Oh, how cute! He’s a little Einstein.’ At school, teachers at school may comment, “He doesn’t listen to anything anyone says. I don’t know how he is doing so well in my class.”

Autistic people behave in ways that are out of sync with other people. “I make terrible jokes because I copy stuff that I see on TV. I think it’s funny but my parents tell me it’s not funny,” says Hannah.

Most people are born with the ability to read nonverbal cues. Hannah cannot, so when people don’t laugh at her jokes, she doesn’t understand it was because they weren’t funny. Someone has to tell her.

A workplace corollary is when a colleague who makes a coworker the butt of a joke is clueless that the coworker has a fragile personality. Another example: you’ve worked months on a big project, and after talking about it for an hour, a colleague says, “forget it, that will never work.”

In these situations, a manager should take that person aside and explain what was inappropriate, says Beth Howell, vice president of human resources for EBSCO Publishing, a provider of print and electronic journal subscriptions.

People who miss social cues naturally have no idea they are missing them.

“Often employees don’t agree with the assessment. So the person speaking with them tries to give specific scenarios,” she says.

For example, instead of saying, “I feel you were too aggressive in that meeting,” Howell would say, “In the meeting on Friday when you said ‘X,’ did you notice there was not a lot of conversation after that point? I think you might have been a little too strong.”

Teaching people to read social cues is very, very difficult. So instead of trying to understand how to say things differently in a meeting, it might be more appropriate for these people to limit the time they spend in large meetings. Instead, they should concentrate on having one-on-one conversations or using e-mail.

People who are bad at reading nonverbal cues tend to fare worse when there are more people around, because there usually is that much more nonverbal communication going on.

Back to Hannah. She is most successful socially being in a smaller group of kids than in her regular, larger classroom. It’s easier for her to connect with one person and block out everyone else.

Writing is another good solution because the nonverbal affect isn’t present. For most people, this makes communication more difficult, and we add emoticons to make up for lost nuance. To someone who does not have strong social skills, written communication has a flat, straightforward affect, making a grave misunderstanding between the communicants less likely.

Hannah’s connection to the written word is almost life-saving in its intensity. When she has trouble in a given situation, she reads, and when she grows up she wants to be a writer. So take a tip from her — if you are on the receiving end of the ‘you’re-offending-people’ feedback, try communicating via e-mail instead.

A lot of people who have poor social skills say things like, “I don’t do office politics” or “I just want to be left alone.” But it’s very hard to maneuver through the workplace with this attitude.

The point is that people judge your work skills as incompetent if you are not likeable — no matter what your work skills are. It may not be fair, but it’s what people do. So if you want to keep your job, you need to do enough politicking at work to make people like you. Instead of saying you do not like being around people, try creating scenarios where you find people more tolerable. For example, Hannah seeks out certain people and groups she knows she’ll be more successful connecting with — such as at fencing class.

For those not succeeding with colleagues at work, the key is to figure out what environment would help them become more successful, as Hannah has. For someone with poor social skills, so much of their ability to function is dependent on the environment — no matter how small or severe the problem.

But perhaps the most important thing we can learn from treating kids with autism is that they are most likely to succeed if we help them use their strengths to work on, or compensate for, their weaknesses. We each have strengths and weaknesses, and we can each use this approach to make the difficult task of self-improvement a more positive experience.

Take the question of where to live seriously. Don’t let inertia push you toward a big-name city, the place you grew up, or your old college haunts. Make a conscious decision to live somewhere that will improve your quality of life by really understanding what your core needs and interests are–and will be.

City leaders understand they are competing to attract vibrant, creative populations and are branding themselves accordingly. Young people get this, and many treat cities as a consumer product to be test-driven, like a new car. A white paper written by Next Generation Consulting stated that because of an increasing shortage in skilled workers, Generation Y is saying, “I can find a job anywhere. It’s more important to me to find a place where I fit in.”

Rebecca Ryan, CEO of Next Generation Consulting, says: “Where you live is more important than where you work because a mortgage and your kids’ school are more long-term than the job you have.”

So how do you choose where to live if everywhere is a possibility?

1. Understand what really matters.
Richard Florida, professor at George Mason University and author of The Rise of the Creative Class, summarized conclusions from a recent summit of the mavens of the economic development and psychology-of-happiness communities: “Place is as important as having a job that challenges you, but not as important as relationships with family and friends.”

Jane Ciccone, designer of jewelry line Jane Elizabeth, got it. She says she and her husband, “fell in love with San Francisco, but our families were in Massachusetts. We could have stayed in San Francisco if we could have gotten some of my family to move there. But no one would move because of the cost of living.” Now they live in Newburyport, MA, and she is expecting to give birth any day.

2. Leave room for career flexibility.
You probably won’t have the same career your whole life. If you move to a city where the culture or demographics reflect your values (think recycling rates, number of churches) and meets the needs of your non-work interests (e.g. kayaking in the Pacific Northwest) then you are more likely to move among careers without having to relocate away from your interests or relationships.

Realize that a high-cost of living directly affects what flexibility you have in your career. You severely limit your ability to drop in and out of the workforce and careers if you are raising kids and paying a mortgage in an expensive place.

3. Live where your income is at least as high as the median.
If you’re surrounded by people who have more money than you, you won’t feel like you have enough. The relative amount of money is what matters, according to Daniel Khaneman, who won a Nobel Prize for applying psychology to economics.

3. Consider that more choice is not intrinsically more desirable.
Do you really need to be able to choose from 20 takeout restaurants every night? Probably not. The same is true for private schools, and pet-friendly parks. More choices make us nervous about deciding and more likely to regret what we’ve ultimately settled on, according to Barry Schwartz, author of the Paradox of Choice: Why More is Less. You don’t want life dictated to you, but you also don’t want to spend your whole life deliberating what-if scenarios.

4. Don’t relocate away from a spouse or significant other.
The single biggest factor in our happiness, according to many studies is not money, it’s our sex life. Daniel Blanchflower, professor of economics at Dartmouth College, has quantified it for us: “Going from sex once a month to sex once a week creates a big jump in happiness.” Caveat for the adventurous: Sex needs to be with a single, consistent partner to confer bigtime benefits.

5. Keep your commute short.
There’s a huge psychic cost to joining the suburban crawl. “You think you are moving out to the suburbs because it’s better for your kids, but in some cities, you’re never going to see your kids because you’re always in your car,” says Wendy Waters, founder of the blog All About Cities.

6. Seek diverse populations for a richer life.
Bigger cities are often among the most homogenous. Ethnic diversity and racial differences now are not as pronounced as economic and educational differences. Diverse ideas are often based in diverse experience; however housing costs are pushing out nearly everyone but the rich from the most popular cities.

Richard Florida says, “San Francisco is becoming an entirely homogenous place. This is true of entire regions and migration trends will make this worse. The creative revolution is creating a concentration of wealth worse than in the Industrial Revolution.”

7. Make a decision to improve the world.
“The key to solving this problem,” says Florida, “is not to beat up Boston and San Francisco, but to make second-tier cities attractive.”

In a large part, this is a government problem. Pay attention to cities such as Columbus, Ohio, where mayor Michael Coleman has a vision for the city that intensely embraces diversity. Or Madison, Wisconsin, where there’s a capable network of investors working with the government to promote local technology innovations.

You can find meaning in community by helping to promote diversity and creativity in a city such as these. You can help build new models for cities that make room for communities of people with diverse ideas and diverse income levels. The decision is a little like driving a hybrid car: We can’t fix everything in the world. But we can live our life in sync with our values and with intention to make a difference.

1. MBAs are the biggest cheaters.
More than half of MBA students said they cheated in the last year, according to a survey by the Academy of Management Learning and Education. I started to blog about how people need to change admissions procedures which not only favor cheats but also candidates who hire admissions consultants.

But then I read that almost 50% of all graduate students cheat. Not sure what to make of this except that the same problem that makes grad students cheat — no ability to separate themselves from their grades — is the thing that makes businesspeople cheat — so wrapped up in their work that they are willing to sacrifice their morality.

So what should you do? Get a life outside of work, outside of school. That way when things go bad, you can remember that you have a life that is separate from what is going bad and you won’t feel compelled to cheat to fix it.

2. Ethical leadership means getting enough sleep.
I have written before about the importance of getting enough sleep. But Charles Czeisler takes the sleep discussion to a new level in this month’s Harvard Business Review (subscription):

“We now know that 24 hours without sleep for a week or sleeping four or five hours a night induces an impairment equivalent to a blood alcohol level of .1%. We would never say, ‘This person is a great worker! He’s drunk all the time!’ yet we continue to celebrate people who sacrifice sleep for work.”

He says this sort of behavior puts employees and companies at risk and companies should create strict guidelines for acceptable sleep behavior that function similarly to substance abuse guidelines.

What should you do? Face the fact that for most of us, lack of sleep is due to lack of prioritizing, and get better at time management.

3. Cosmo isn’t the only place for fun quizzes
If you want a quiz about your sex life (or lack thereof) check out Cosmo. But for issues that are (hopefully) more career related, check out the philosophical health quiz. Why do you need to be a solid philosopher to have a solid career? Because knowing yourself is an integral part of figuring out what you want to do. And if your world view is bungled, then your view of yourself is probably bungled as well.

What should you do? Take the test.

Are you worried that you have no idea what you’re doing with your life? A lot of how you feel about yourself stems from how you look at the world. For example, instead of worrying that you are not on a track, consider that the tracks are not viable.

It’s a hard mental shift that might require some tricks. Here’s one to try: You can draw things more accurately if you turn them upside down before you put the pen to paper. Artist (and my aunt) Judith Roston Freilich says, “That’s an old trick. Also, people often suggest that when you are drawing and you’re stuck you turn your page upside down.”

The work world corollary to that might be to take a closer look at the people who pull their whole life together by age 24. In fact, they are the exception to the rule, and they are probably not that innovative. Wayne Osgood, professor of sociology at the University of Pennsylvania, told me these people are “fast starters,” and he says that they are only about 12% of the population. This group typically does not finish college and appears to have conventional personalities and expectations.

Before turning yourself into a pretzel to fit someone else’s mold. Try turning the world upside down and then take another look at yourself.

I write a lot about how people have to be likeable to get what they want in life. I get so frustrated, though, because everyone thinks they are likeable. Maybe to their dog, yes, but in my experience most people are not nearly as likeable as they think they are.

I thought of this because I was reading a list of five tips to be likeable:

1. Be positive
2. Control your insecurities
3. Provide value
4. Eliminate all judgments
5. Become a person of conviction

And I thought, this is a great list. I should put it on my blog. Then I thought, forget it. People will read the list and think they have all these qualities and then move on. But don’t do that.

The problem is that the most unlikeable people are the most clueless so they are the least able to become more likeable. Harvard Business Review ran a whole issue on incompetence (via Ben Casnocha) and the conclusion is, among other things, the incompetent don’t know they are incompetent.

So here’s an idea that can apply to likeable and unlikeable people while avoiding the uphill battle of getting the unlikeable to confess: Find the item on the list that is your weak point and force yourself to get better at it. No one is equally good at all five things. Improve on one. Taziana Cascario, professor at Harvard, does research in this area, and she told me that the biggest barrier to being likeable is not caring. So just pick something on the list and improve on it and stop analyzing whether or not people like you.

I am going to improve on number four by being less judgmental. After all, I just wrote a whole post about the misguided-and-unlikeable and how much they annoy me.