I was a latchkey kid with unlimited charge accounts at all the local stores before there were charge cards. As a kid I worried I was annoying, because people always rolled their eyes when I said “charge it please”. Now I understand that I was the only person in the city with a charge account at each of these stores. And they thought I was a spoiled brat.  Oblivious to this social nuance, my parents had the idea that if there were no limits to what I could buy then surely I would be taken care of.

You know what’s coming next: kids don’t want money, they want nurturing. I am a very take-charge kind of person, though, so I used my open charge system to buy caretakers. For a while it was the clothing store. But when my mom saw that I owned more than forty sweaters, mostly never worn, she yelled so much that I knew my friendship with the clothing store owner was over. Read more

The title of this post should really be 5 Steps to Have a Career that Makes the World a Better Place. But the first thing about making the world a better place is that if you really want to do that, you’ll have to make some compromises. Like, I have to write blog post titles that will rank high in Google searches instead of writing the titles I feel most like writing.

I’ve been on a yoga rampage—going to yoga every day for two weeks. I have gone to classes in Madison, WI, Chicago and LA. And I’ve noticed that people who open yoga studios are probably going to fail. Here’s what they need to know:

1. Bringing peace is not a differentiator. Of course every yoga studio brings peace, harmony, and blah blah blah. That doesn’t make the studio special enough to compete with the 10,000 other yoga studios around them. Read more

When someone asks you, in an interview, “What is your weakness?” do not give a bullshit answer. Saying something like, “I pay too much attention to detail” is actually a terrible answer for someone who is getting hired to do detail work. It means you have a deficit in the exact area you’re tying to get hired for.

The best answer to the question is when you tell a truthful answer, because it’s very unlikely will be hired for the thing you are most weak at doing. For example, my weakness is details. I hate them so much that I simply don’t think about them. And if you talk to me about them, I tune you out. I get hired to think big picture. I get hired to create big plans with big results. So no one cares that I don’t do details.

Someone who is a production artist could say his weakness is finance. When people start talking about budgets, he just wants to back to his cube and work on design. So what if he doesn’t like finance? He is not getting hired to do it. Read more

This webinar will teach you how to write about your life. It includes four days of of video sessions and email-based course materials. You can purchase this workshop for anytime, on-demand access. The cost is $195.

Get access now.

I’ve been writing about myself for as long as I can remember. I’ve lectured on writing at places like Boston University, Brown University, and the University of Paris. My first book was a memoir that Publisher’s Weekly said was “quick, punchy prose that keeps the reader riveted.”

(A really big rule about selling something is that you don’t offer something cheaper first, but whatever. Here I go.) That first book, the memoir, is a little like Fifty Shades of Grey but with more vomit and more beach volleyball. The print version of my book is $500 on Amazon, but you can buy the electronic version here. And, if you’re wondering why the author on the book is not Penelope Trunk, here’s the post about my many names.

But back to the webinar.  For $195 you get access to all the videos and course materials.  It’s significantly more expensive than the ebook, but really, which will be more fulfilling to you, reading about my life or writing about yours? If you can’t be there for the live version, you can download the video to watch whenever you want.

Sign up now.

The secret sauce to all good blog posts is writing about yourself. Successful blogs infuse the personality of blogger into whatever the blog topic is. And successful professional sites do this as well. In fact, as early as 2008, the Harvard Business Review was warning executives that social media won’t work for them if they don’t do it themselves with no ghost writers—because they need to use their personality.

The trick is to know how to reveal your personality and tell stories about yourself in a way that helps you reach your goals.

I’m going to teach you how to make your writing so interesting that people can’t stop reading. And once you have that, you have so many choices about what you do with your writing—a blog, a book, a business. Good writing can launch all of these. I know—I’ve done it myself.

So here’s what you will learn: Read more

I hate myself for not doing yoga every day. That’s how you know you’re serious about yoga: you use it to generate self-hatred.

I am the type of person who can use a wide range of things to this end: telling my son the wrong name for the D major scale on the piano, for example. Are there parents who are more stupid when it comes to music than I am? Maybe. But probably not one who also goes to ten hours of violin/cello/piano lessons each week.

Before I go on about self-hatred, let me assure you that I am more accomplished than most people you know.

I was going to list it. The accomplishments. But you know what? I’m over that. Does Bill Gates list his accomplishments? No. It’s a sign of self-assurance to not bother. Which is why the best resumes are one short page. Read more

There are three career paths. One will fit you.

There are three career paths. One will fit you.

I am reading Miranda July’s book because she made a great ad for her book. It’s like a little film and after I saw the ad I got upset that I cannot make such good ads for my books. But then I read that what she really loves is filmmaking. And anyway, I really don’t love writing books.

Books are too long—my writing sweet spot is about as long as a good blog post. Do you want to know the rule for blog post length? Eight hundred words. Because every big idea in the last 100 years has launched in an op-ed, which is 600 words, so how could you need more? I have been preaching this rule for years. And now I’m breaking it. You haven’t gotten to the end of this post, and, frankly, neither have I. But we are both pretty sure I’m not going to stop at 600 words. Read more

“Your post just destroyed Melissa’s life.” This is the email I got from my friend Melissa‘s fiance, Steven, who is now her ex-fiance.

He did not like the post I wrote.

Before you tell me that I’m a terrible person for writing the post I want you to know that Melissa’s therapist read the post that same day and told her, “Penelope saved your life. That post is the only thing that made Steven angry enough for you guys to call off the engagement.”

So, the truth is that Melissa and Steven were good together as long as there was nothing hard to decide. You don’t really know if someone is good for you until there is something really hard—like telling Steven’s mom that Melissa was not going to have a Catholic wedding.

You don’t really know someone until you know their level of resilience. People can fake emotional stability, but when life brings challenges, resilience is what allows you to maintain a sense of well-being when you deal with the challenge. There are five key characteristics of maintaining your resilience. Read more

See that picture of my son?  I tell him all the time he is not being nice. “Be nice.” I tell him. “If you are not nice then people won’t like you.” So he surprised me by writing it on his hand.

An example of him not being nice is that he doesn’t see that when people play a game together, they care if the other person has fun even though both people try to win. My son does not understand this nuance. So he seems mean. But mean is actually a really complicated intention that people with Aspergers Syndrome don’t have. I have Aspergers as well, so I understand that to my son it looks like a time waste to be intentionally mean. Being direct is so much easier.

This is true for me, as well. For instance, as I have become completely obsessed with my research about homeschooling, I have discovered that the top-tier universities are set up to favor homeschoolers over everyone else. And the most expensive private schools are aware of this and they are switching over to a homeschool model. Read more

I am sleeping in the downstairs bedroom. Alone. Or sometimes with the dog.

I hate writing this story because I want to be a person you admire, but I also hate not writing it. Because I want to be a person I admire. I want to be a person known for honesty.

Which means I need to tell you that I wish I cared more that I’m not talking to the Farmer.

I hate that I have stories I don’t want to tell. Because I have found that almost always, the secrets we keep matter a lot to us, but they don’t matter to other people.

For example, I emailed to Melissa one day. “I have a secret: I drank wine at breakfast today and I haven’t stopped.”

I thought Melissa would email back that I’m an idiot and I’ll be in rehab.

But she emailed back, “I forgot to get a refill for Lexapro and today is the first time in a year that I’ve initiated sex.” Read more

Marissa Mayer has just been named CEO of Yahoo. She is a powerhouse in Silicon Valley and she was on the cover of the most recent Fortune Magazine 50 Most Powerful Women issue.

Before I tell you why I think she has Asperger Syndrome, I want to tell you why I think it’s important: Aspergers is a serious disability that is very very difficult to diagnose in girls. (I know this all too well: I have Aspergers, and I was not diagnosed until I was an adult.)

Aspergers is a mental disability that primarily affects peoples’ ability to read social cues. You might think this is a small deficit, but actually social skills are essential to almost everything we do. An inability to read social cues leads to so much isolation and misunderstanding that suicide is relatively common among people with Aspergers. Read more

© 2023 Penelope Trunk