I am sick of advice about how to achieve financial freedom. Freedom from what? I have asked some people, who I will not link to, since I’m dissing them, and the most common answer is that they want to be able to make decisions about their life based on what they want, not on what they can afford.
HELLO???? Can everyone standing in line to buy a Lear Jet please get a reality check? You do not need a plane to be happy, you need a plane to go visit the people who make you happy. A jet is not an expression of financial freedom. It’s an expression of your decision to not live near the people who mean the most to you.
I think the root of the idea of “financial freedom” means freedom from having to do a job you don’t like. But this thinking comes from the baby boomers who felt compelled to climb ladders doing jobs that destroyed their personal life.
Today we don’t do that. Many people of ladder-climbing age today don’t believe it’s worth the trouble. Today you can hold out to get a job you love at the beginning of your career. Financial freedom is not a prerequisite.
Financial freedom is becoming an outdated goal for today’s workers. Jim Buckmaster, chief executive of Craigslist, mystified Wall St. analysts when he explained that he’s not interested in building a megacompany, and he just wants to maintain Craigslist as a company that gives people what they need (via the tweney review).
But I think most people are not so much mystified as just plain grateful for the down-to-earth attitude at Craigslist. And plenty of research shows that the people at Craigslist have the right attitude; it’s futile to make money a career goal since you’ll never feel like you have enough.
You know what really determines our happiness levels? Not money, but how optimistic we are and how often we have monogamous sex. Money cannot solve big problems, like cancer or world hunger or happiness. Money solves small problems, like, can you have a big wedding, can you go on a good trip. Small problems are what people talk about when they talk about “I can help you get financial freedom.”
But why spend your life figuring out how to get rid of small problems with money? You can work hard to make yourself a more optimistic person, and then you will be able to overcome most small problems. So let’s stop talking about financial freedom and start talking about learned optimism.
Optimism is the ability to see the world in a positive light. Optimists are happier people, and there is no reason why everyone shouldn’t attempt to think more optimistically. Don’t tell me a happy outlook will squash your creativity. Part of creative production is the manic optimistic self-confidence that what you are thinking of is a great idea.
How does this relate to careers? Once you make the switch to thinking like an optimist you will have real freedom — freedom to do what will be fulfilling and accommodate your personal life instead of what will make you rich.
One of the mantras of the online marketing world is that if you want to get something noticed, you need an offline and an online marketing plan. Because each type of marketing is more powerful when used with the other type.
Bloggers are generous with advice about how to get mentioned on blogs, but what about the other way around? How do individuals — bloggers and nonbloggers — get mentioned in print?
We all need to get ourselves noticed for what we are doing. Sometimes you will promote yourself as an employee, sometimes as a consultant, sometimes it’ll be a product idea you have. Also, today job hunting is a lifestyle, not an event, and you are always on a publicity campaign for yourself (via CM Access). So advice for bloggers about how to get into print applies to the nonblogging careerist as well.
Here are six tips for getting yourself into the mainstream print media:
1. Don’t pitch yourself, pitch an idea.
Bloggers get popular by infusing their personality into their information, but the mainstream media doesn’t care about your personality as much as your ideas. (This might be why it’s so hard for many mainstream journalists to become bloggers. But it’s also why bloggers are so annoying to many mainstream journalists.)
Also, most articles in print are not about bloggers. If you want to get into the majority of articles, you need to pitch yourself as an expert on an idea. The blog is secondary -it’s like an author’s book. The book or blog is not the news, the ideas are.
2. Pitch an idea with the print audience in mind.
Your idea needs to appeal to the hundreds of thousands of readers of the Seattle Post-Intelligencer, not the 40,000 readers of your blog. So for newspapers, pitch broad. If you wrote a gardening blog, for example, broad would be ten winter gardening trends.
Magazines are more niche-oriented, but it’s their niche, not yours. An angle for Self magazine is how gardening gets you in shape. And you, the gardening blogger, can be quoted as an expert. An article in Maxim would be how to have sex in a garden. You can still be quoted as the gardening expert – like, don’t do it near rose bushes.
The trick is to pitch a topic that gets the media outlet excited. So you really have to know what they have written about before in your area so you don’t sound redundant.
3. Tailor the idea to the journalist.
Here’s something print journalists and bloggers have in common: They love when you do the heavy lifting for them. And like bloggers, sometimes if you write a pitch well, a print journalist will run the pitch almost verbatim, (even in the New York Times).
Also like bloggers, print journalists have an area they write about, and you need to pitch ideas that are in their area. For example, I write about careers, but not all career stories are right for me; I almost never write topics that are geared toward someone over 60, but people pitch me those topics all the time. (Those ideas are perfect for AARP magazine, which, by the way, has an enormous readership.)
4. Sign up for Profnet.
This service costs a few hundred dollars, but it’s worth it if you really want offline publicity. Journalists go to this site to ask for specific information from a specific type of person. If you meet those criteria, you can send the journalist a pitch via email and if you really are a match, the journalist will contact you. Profnet is a key tool in most publicists’ toolboxes and it’s accessible to anyone (who can pay).
5. Answer questions strategically.
Just because you get an interview doesn’t mean you’ll be in the piece the journalist is writing. You need to give a useful quote.
You will not get a treatise into the San Francisco Chronicle, so when they call, don’t spew one. Give succinct summaries of big ideas because that’s what’s quotable. If the reporter asks for more information after that, then give it.
On a broad topic – like what are the new snowboarding trends? – have three main points. On a narrow topic – like snowboarders break a lot of bones – give a snappy quote that supports the journalist’s point of view, if you can. The person who gives the journalist the key quote is the last person to be cut.
6. Be available.
A lot of people want to be quoted in the paper. And you are probably not the only person who would be appropriate. So respond to an interview inquiry quickly, and be available when the journalist needs to talk. Unlike bloggers, print journalists answer to someone else’s schedule. They are on deadline. Help them and they’ll love you.
This is, indeed, a lot of work, but remember that viral marketing isn’t only online. When a print journalist sees you quoted in one print publication, she is more likely to write about you in her publication.
Conversely, if you gave an interview and you’re not in the article, you did a bad job in the interview and probably won’t get a call from that journalist again. But keep working at it. I have found that the people who give the most interviews are the best at doing them.
And when I interview someone who is great at giving an interview, I realize that this skill is really about talking in a way that makes people feel engaged — a skill anyone can use at any time in their career.
I moved to Madison without knowing anyone here. So I found a babysitter through the University of Wisconsin graduate program in early education. The woman I found was great. But she said that she was really busy, and could her boyfriend babysit instead.
I squashed all my sexist stereotypes of babysitters and asked for his qualifications. She said he has a law degree in Puerto Rico, where they are from, but he can’t work here because he didn’t pass the Wisconsin bar, and he doesn’t want to study for it because they’ll only be here two years. So he is looking for work. He has five younger siblings and he babysat them.
I said okay. I did the normal routine — stayed with him and the baby one day. Went out for a little the next. The third day I told him I’d be at the coffee shop. It’s the only store in our neighborhood, so I told him if he wants to go there, go when the baby is asleep so the baby doesn’t see me and start crying for me.
Sure enough, the babysitter shows up at the coffee shop at naptime.
I say, “Where’s the baby?”
He says, “At home.”
“AT HOME?!?!?”
So I sprint eight blocks home, imagining all the most terrible things a mom can imagine about a steep flight of stairs. I get home and the baby is asleep, on my bed, ten feet from an open stairway.
The guy says, “I’m sorry.”
I say, “You can just go.”
He says, “I think it was a language problem. I just misunderstood you. I thought you told me to go to the coffee shop and leave the baby at home.”
This actually happened two months ago. I haven’t written about it because I was blaming myself. But really, this could happen to anyone. It does. My friend paid a chic-chic agency in the New York City area to find her a bonded, background-checked nanny. But she turned out to be anorexic and she fainted behind the wheel. My friend didn’t know until the car was wrapped around a pole. (Everyone safe, thank goodness.)
The difficulty of leaving a baby to go to work cannot be understated. And babysitting situations like this make it even more difficult. So we’ve now gone months with no babysitter, and my husband is about to kill me (because he’s picking up a lot of the slack).
So here’s where the advice comes in, right? Where I tell you how to find a perfect babysitter or something. But there are no perfect babysitter situations. It’s the nature of motherhood to be unsure of leaving. One thing I can tell you, though, is that this I am a part of the opt-out generation: I sprinted up corporate ladders and ran two startups of my own, and I don’t want to do that now, when I have young kids.
A press release from Lifetime Television just announced, “Women in generation Y do not want to permanently drop out of the workforce.” The assumption here, of course, is that the Generation X women– me — who are dropping out of corporate life today are going to abstain from all business for the next twenty years until all their kids are in college. If this were not the assumption, no one would bother with the Lifetime press release.
Newsflash: The current opt-out phenomenon is not permanent. Leaving a baby with a sitter is very, very hard for the mother, (even if the sitter is not leaving the kids at home alone), and only moderately okay for the baby. Some moms can do it, some can’t, most fall somewhere in between, like me.
As the kids get older, the opt-out revolution is about opting out of the absurd and inflexible hours that corporate America is demanding right now. It is not opting out of all work that does not involve kids. In fact, the majority of small businesses are started by women for these very reasons. This is not about being stuck. This is about being true to our values.
So finally, here is some advice: Understand that babysitter problems are not unique to you. They are part of a massive trend that is changing work and home. One bad babysitter doesn’t mean you should give up on corporate life, and the crazy demands of corporate life don’t mean that you should give up on work outside the home. We are all trying to find a compromise, and some of us are trying to find a sitter.
Recruiting practices are changing at a break-neck pace as new technology emerges, and many recruiters are software savvy and focused on innovation. (In fact so many recruiters are blogging that this week is the annual best recruiting blog contest.) These changes in recruiting cause fundamental changes in job hunting. Two months ago, I listed ten job hunt tactics you might not know. Here are six more to consider:
1. Use your blog as a resume.
Yes, that time has officially arrived: In some cases, “you can stop with the resume and just use a blog,” says Jason Warner, head of North America recruiting for Starbucks and author of the blog Meritocracy.net. “I could send you my resume. But do you really care what I did at Starbucks, or do you care how I’ll solve problems at your company and what’s important to me?”
Also, the presumption is on your side if you let a recruiter know you have a blog: “Blogging has given me an outlet to think about things differently,” says Warner, “and I am convinced that blogging makes people smarter.”
2. Find a blogger you want to work for.
Your chances of landing a job are much better if you know the person you will be working for, so find a blogger you’d like to work for, and start posting comments.
Most companies have at least one employee, or even a CEO, who is a dedicated blogger. Large companies, like Sun, have hundreds of serious bloggers. And most blogs have very small communities — one blogger and about twenty people who post intelligent comments on a regular basis. Make yourself one of those regulars over the span of a couple of months, and the blogger will appreciate you enough to do an informational interview. And then you’ll be at the top of his mind when he has a job opening.
Bonus: A blog is revealing of the writer, so you’ll have a good sense what you’re getting into when you go to work for a blogger.
3. Negotiate to change your current job.
Smart employers understand that they need to make flexible jobs in order to keep employees. Deloitte says they saved $100 million by creating flexible jobs for people who would otherwise leave. And Warner writes, in a post with one of my favorite titles, Holy Negotiation, BATNA!, that you are often in a more powerful position than you realize when you negotiate with an employer.
4. Build something the employer wants to buy.
It’s hard to stomach the idea of going to a big corporation and being entry level, but it’s also hard to imagine running a startup out of your basement for years and years with no financial stability in sight. A compromise is to build a feature that some company wants to buy for their current product line.
Writely is an example of this tactic — Google bought the company while the software was in beta, and now the Writely team works at Google.
Another example: Netflix is offering $1 million to anyone who can improve their search mechanisms by 10%, and you could either take the money and run, or you could sell what you develop to a company that will take you on board in a salaried position you help create.
5. Find a recruiter to be your agent.
For this, admittedly, you have to be a star performer, but if you are, you can work with someone like David Perry, who has been known to attract the best of the best and then successfully represent those people to companies as if Perry is a Hollywood agent and the candidate is the movie star.
Perry describes this process for a time he represented two marketing geniuses: “I took them as a team. I calculated the return on investment and wrote the value proposition. I researched the market, created a web site and blog for them and built their profile by lining up newspaper interviews and podcasts.”
This is actually a primer for anyone who wants to market themselves. But by hooking up with a recruiter-agent-type like Perry, the results can be dramatic: “In the end,” he says, “the guys received eight offers, and they took five and started their own advertising agency.”
6. Sift through resume piles for possibilities.
If you have ever hired someone, you probably faced the loathsome stack of random resumes. But hold it. Maybe there’s someone there you don’t have a job for but you’d like to meet. The pile can tell you who’s out there. Or maybe there are twelve resumes from the same team at the same company. That’s competitive information. And maybe you can find a job for yourself in that pile; giving career advice must be genetic, because this final tip comes from my mom.
Countless workplace studies have shown that a diverse staff is likely to outperform a homogenous staff. So with all this talk about diversity, why are we still hanging Christmas wreaths at work?
Not everyone at the office celebrates Christmas, and acting as if everyone has the “holiday spirit” squelches the spirit of workplace diversity.
Diversity in the workplace is not “diverse religious expression.” Diversity should express itself in how people approach business problems. Religion is not appropriate at work in the same way that politics is not appropriate; both are divisive.
Corporate events that are tied to religion make people who don’t practice that religion feel like outsiders and therefore inhibit diversity. (And those of you who think Happy Holidays is non-sectarian, please realize that almost all non-Christians I know hear “Happy Holidays” as “Merry Christmas to those of you who do not celebrate it.”)
For me, the Christmas problem starts early – at Yom Kippur, which usually falls in September. This is the most important holiday for Jews, but I have never gotten this holiday off from work. I take vacation days to observe Yom Kippur. And I don’t complain about using my vacation days because it is absurd to think everyone should stop working because the Jews have a holiday.
But as workers, Jews have to observe Christmas. For us, it’s a weird day to be off from work. No stores are open. There’s nothing on TV. Most restaurants are closed. It’s a boring day, a good day to be at work. So when Christmas rolls around, many Jews would be happy to work on the 25th and have a more useful day off. But we are forced to take a holiday.
Given the nothingness of Christmas to most Jews, it is absurd how much Christmas cheer that Jews partake in just to fit in at the office.
Vendors send Christmas cards, co-workers say “Happy Holidays,” clients expect Christmas gifts. Jews partake in all these moments because the best way to succeed at work is to fit in. The bottom line is that Jews are forced to be what they are not in order to fit in, and that is never good when you’re trying to promote the diverse expression of ideas.
I can already hear the uproar: “Christmas is not about religion!” It’s always the Christians who say that. Christmas is about religion because Christians celebrate Christmas.
Jews don’t do Christmas. Muslims don’t do Christmas. Buddhists don’t do Christmas. And no one rants and raves about how religious or nonreligious Christmas is except the Christians. That’s because they feel they have authority over the holiday – it’s theirs.
Here’s an exercise for those of you who have gotten to the bottom of this column and are infuriated (I know you’re there – you send e-mail to me every December): Try to see my point of view. Even if you don’t agree with me, acknowledge that my point of view represents a minority in the workplace. If you cannot step outside yourself and see things from a minority perspective, you will not be able to manage minorities. And if you want your career to be upwardly mobile, you need to be able to manage diversity.
If you want to be kind and generous and contribute to peace on earth in the New Year, help minorities to fit in. Open your mind to experiences that are different than your own. Look at ways your office makes diversity difficult and fix them. You can start by getting rid of those Christmas wreaths.
This month the Harvard Business Review has an article titled Extreme Jobs: The Dangerous Allure of the 70-Hour Workweek (subscription required). This article presents all the research to show that the destruction of the family comes faster in situations where both parents work long hours, but the authors, Sylvia Ann Hewlett and Carolyn Buck Luce, refuse to draw this conclusion. Instead they harp on what is now a baby-boomer fetish topic: Women getting equal treatment at work.
The research shows that full-time jobs are increasingly extreme jobs (more than 60 hours a week). The authors point out that most people who have extreme jobs have chosen them, and they tend to be very exciting jobs. Other reports show that some people are so smitten with their extreme jobs that they brag about how stressed and overworked they are. (Thanks, Ben.)
Hewlett and Luce write that “the extreme-work model is wreaking havoc on private lives.” However most of the reasons cited (e.g.kids watching too much TV and no one taking care of the house) would be alleviated if one parent were at home. So the extreme-work model is actaully fine, as long as women (it’s almost always women) are willing to drop out of the workforce to stay at home. And, in an article that enraged many of the readers of this blog, Lucy Kellaway writes in the Economist that yes, in fact women are more than willing to leave the office to take care of kids.
Hewlett and Luce try to make an issue out of gender: Extreme workers are mostly men, women in extreme jobs are most likely to say they want to leave the job in a year, and the people who thrive in extreme jobs either do not have kids or have someone at home taking care of their kids. But who cares? There are plenty of jobs people can take if they don’t want extreme jobs.
Hewlett and Luce try to get us alarmed that the trend toward extreme jobs is increasing, but most people who are in extreme jobs are baby boomers, and Sharon Jayson, wirting in USA Today, shows that most young people don’t want extreme jobs. And young people are adept at finding work that fits regardless of what companies are offering.
I am tired of the baby boomers thinking all their research about themselves applies to everyone. I am also tired of every researcher jumping on the battle-cry-for-women bandwagon. Hewlett and Luce spend a lot of time writing about how moms cannot do extreme jobs. But who cares? If people who don’t have kids want to work tons of hours, let them. If men want to marry stay-at-home moms to take care of their kids, let them. What is the big deal here? There is plenty of work in this world for people who don’t want extreme jobs. There are plenty of men to marry who will do their part with the kids.
The real problem here is that two parents with extreme jobs are neglecting their kids. What about that? Baby boomers have been doing it for decades, and it’s terrible for kids, and people need to start admitting that. For starters, Hewlett and Luce could come out and say this, since their research supports it.
For example, the most scary part of the article is the snowball effect of working long hours while leaving kids at home:
“As household and families are starved for time, they become progressively less appealing and both men and women begin to avoid going home…For many professionals ‘home and work’ have reversed roles. Home is the source of stress and guilt, while work has become the ‘haven in the heartless world’ — the place where successful professionals get strokes, admiration and respect.”
The research also highlights one of my pet peeves in career news: “It’s extremely rare for parents to admit having problems with their children.” I cringe every time I read an interview with a “Successful Mom” who works a 70 hour week and can miraculously balance her kids and husband’s 70-hour week as well. All of this womens magazine BS is self-reported, and what mom or dad is going to stand up and say they are destroying the kids by working long hours? The only one’s who pipe up, like Brenda Barnes, quit their job before they start talking.
Here’s what the Harvard Business Review article should have said: The long-standing practice of baby boomers to have dual-career families with no one home for the kids is bad for the kids, even if the parents are enjoying themselves. Fortunately, the post-boomer generations recognize the problem and plan to not repeat it.
Look, you have to hire someone to help you with your resume. This should not even be a conversation any more. Would you cut your own bangs? If you were in sixth grade, yes, because the only thing you know about bangs in sixth grade is that they hang on your forehead. Once you learn that bangs need to be even, you go to someone who cuts even bangs. When you get older, and you really understand the intricacies of hair, you realize that great bangs are uneven in a highly skilled way, and you don’t even have the right scissors. That’s when you pay a lot of money for someone to “do” your bangs.
If you think you can write your own resume, you’re in sixth grade. A resume is a complicated sales document and also a piece of direct mail. You know who runs to the resume writers the fastest? The people who write direct mail, becuase they understand the intricacies of resumes, just like a fashionista understands the intricacies of bangs – enough to know they can’t do it themselves. Other big customers of resume writers are career coaches — because they see so many terrible resumes from otherwise very impressive people and the coaches don’t want to fall into that category themselves.
Please stop telling me that resume writers are too expensive. Sometimes I hear prices from resume writers and I think, who would trust their resume in the hands of someone who is so cheap? You should be looking for an expensive resume writer. Your resume, more than most things you buy, can earn it’s costs back ten times over.
Think of it this way: An effective resume doesn’t just get you a job. It gets you the job you want. A good resume writer can help you reposition yourself to shift careers, or make you look more high level than you have been in the past. Many good resume writers can also help you to talk about your resume in a way that will allow you to turn an interview into a job.
How can you deny this to yourself? And, by the way, don’t use your haircut money to pay for the resume. You need both.
When I was in couples therapy with my husband, I nearly died trying to force myself to listen to his ideas when I thought mine were better. But I realized that I had poor listening skills, and by dealing with my listening skills at home, I improved my listening skills at work.
We can learn how to build relationships at work by paying attention to research about how to build them at home.
For example, The Economist reports that men overestimate how attracted women are to them, and women underestimate how interested men are. This research comes from an article in Evolution and Human Behavior, and the conclusion is that the poor estimating is actually good for evolution, because men don’t miss opportunities to spread their DNA, and women make sure to mate with someone who will stick around.
I find that men and women do the same estimating at work, stereotypically speaking. Women try to make a good, solid connection with people, and men assume everyone wants to be their friend via (superficial) sports talk. This is why we read so much about how men are better at networking outside of work and women are better at consensus building at work. Understanding these tendencies can help you know how to expand your relationship skills at work.
Here’s another relationship study that makes me think of work: A good relationship hinges more on expressing joy from someone else’s good news than about how you react to their bad news. Benedict Carey writes in The New York Times that a slew of studies find that your reaction to someone’s good news is an opportunity to strengthen the realtionship. So don’t brush off your spouse when she has a good day at work, and the same goes for your co-worker’s good news — express enthusisam. (Thanks, Mercedes)
Finally, here’s a link my brother sent me, and I keep waiting for it to be relevant to a post, and it never is, but it sort of is today: The intersection of people to work with and people to have sex with – a diagram.
Time management is one of those skills no one teaches you in school but you have to learn. It doesn’t matter how smart you are if you can’t organize information well enough to take it in. And it doesn’t matter how skilled you are if procrastination keeps you from getting your work done.
How we use our limited focus and energy has always been a huge workplace issue. But we get better and better at knowing how to optimize as we get better technology to help monitor time allocation.
Younger workers understand this, and time management is becoming a topic of hipsters. One of the most popular blogs in the world is Lifehacker, edited by productivity guru Gina Trapani, and her forthcoming book by the same name is a bestseller on Amazon based so far on pre-orders.
In today’s workplace, you can differentiate yourself by your ability to handle information and manage your time. “Careers are made or broken by the soft skills that make you able to hand a very large workload,” says Merlin Mann, editor of the productivity blog 43 Folders.
So here are 10 tips to make you better at managing your work:
1. Don’t leave email sitting in your in box.
“The ability to quickly process and synthesize information and turn it into actions is one of the most emergent skills of the professional world today,” says Mann. Organize email in file folders. If the message needs more thought, move it to your to-do list. If it’s for reference, print it out. If it’s a meeting, move it to your calendar.
“One thing young people are really good at is only touching things once. You don’t see young people scrolling up and down their email pretending to work,” says Mann. Take action on an email as soon as you read it.
2. Admit multitasking is bad.
For people who didn’t grow up watching TV, typing out instant messages and doing homework all at the same time, multitasking is deadly. But it decreases everyone’s productivity, no matter who they are. “A 20-year-old is less likely to feel overwhelmed by demands to multitask, but young people still have a loss of productivity from multitasking,” says Trapani.
So try to limit it. Kathy Sierra at Creating Passionate Users suggests practicing mindfulness as a way to break the multitasking habit.
3. Do the most important thing first.
Trapani calls this “running a morning dash”. When she sits down to work in the morning, before she checks any email, she spends an hour on the most important thing on her to-do list. This is a great idea because even if you can’t get the whole thing done in an hour, you’ll be much more likely to go back to it once you’ve gotten it started. She points out that this dash works best if you organize the night before so when you sit down to work you already know what your most important task of the day is.
4. Check your email on a schedule.
“It’s not effective to read and answer every email as it arrives. Just because someone can contact you immediately does not mean that you have to respond to them immediately,” says Dan Markovitz, president of the productivity consulting firm TimeBack Management, “People want a predictable response, not an immediate response.” So as long as people know how long to expect an answer to take, and they know how to reach you in an emergency, you can answer most types of email just a few times a day.
5. Keep web site addresses organized.
Use book marking services like del.icio.us to keep track of web sites. Instead of having random notes about places you want to check out, places you want to keep as a reference, etc., you can save them all in one place, and you can search and share your list easily.
6. Know when you work best.
Industrial designer Jeff Beene does consulting work, so he can do it any time of day. But, he says, “I try to schedule things so that I work in the morning, when I am the most productive.” Each person has a best time. You can discover yours by monitoring your productivity over a period of time. Then you need to manage your schedule to keep your best time free for your most important work.
7. Think about keystrokes.
If you’re on a computer all day, keystrokes matter because efficiency matters. “On any given day, an information worker will do a dozen Google searchers,” says Trapani. “How many keystrokes does it take? Can you reduce it to three? You might save 10 seconds, but over time, that builds up.”
8. Make it easy to get started.
We don’t have problems finishing projects, we have problems starting them,” says Mann. He recommends you “make a shallow on-ramp.” Beene knows the key creating this on ramp: “I try to break own my projects into chunks, so I am not overwhelmed by them.”
9. Organize your to-do list every day.
If you don’t know what you should be doing, how can you manage your time to do it? Some people like writing this list out by hand because it shows commitment to each item if you are willing to rewrite it each day until it gets done. Other people like software that can slice and dice their to-do list into manageable, relevant chunks. For example, Beene uses tasktoy because when he goes to a client site tasktoy shows him only his to do items for that client, and not all his other projects. (Get tasktoy here.)
10. Dare to be slow.
Remember that a good time manager actually responds to some things more slowly than a bad time manager would. For example, someone who is doing the highest priority task is probably not answering incoming email while they’re doing it. As Markovitz writes: “Obviously there are more important tasks than processing email. Intuitively, we all know this. What we need to do now is recognize that processing one’s work (evaluating what’s come in and how to handle it) and planning one’s work are also mission-critical tasks.”
The most significant factor in time management is one people seldom focus on: The type of work you’re actually doing. If you are doing work that’s not right for you, the work is exhausting and you procrastinate. If you do work that’s in your sweet spot, you are naturally efficient. Across the Fortune 500 senior executives take the Myers Briggs personality test to ensure they are doing work that fits into their skill set. You can get the benefits of this test by taking a four-hour course that shows you what your personality is and what the best type of work for you will be. All the productivity tips in the world can’t overcome the fact that we have to understand our personality type to do our best work: Fast-Track Your Career with Myers Briggs.
When I was applying to graduate school, I needed three references. The only work I had done was not the reference-generating kind, like signing autographs for Esther Williams and chopping heads off chickens. So the references were a real stretch for me, and I ended up asking my boyfriend to write one.
I had done work for him, technically speaking, so he wrote it as a former employer. Amost all the recommendation forms had a section that said, “How would you rank this person among all the people you have worked with?” I demanded that he say I was in the top 1%.
He said that it was absurd to put top 1% because no one would believe it.
I said he was wrong. And then I raised the bar by having a tantrum until he agreed to say in the written part of the recommendation that I was the most well-read person he had ever met.
But it turns out that my boyfriend was probably right, and the recommendation was, indeed, over the top. People do not like sterling recommendations, according to a study by Cleveland State University (via gradschoolstory.com). An endorsement is more believable if it includes something negative about the person. The example in the study is “Sometimes, John can be difficult to get along with.” That seems like a really bad comment, but it actually got a better response from hiring managers than a reference with no negative comments.
This rule of thumb sounds right to me. When I was hiring, if I called for a reference and the person sounded like they were reading a canned speech I discounted the whole thing and called another person on the list. I was always hunting for someone with candor.
Legal advisors tell companies to give out only the title and dates of employment. However David Perry , executive recruiter and author of Guerrilla Marketing for Job Hunters, tells me that he has never had a situation where he couldn’t get someone to say more than that after a little bit of pushing. In fact, CareerJournal provides interesting examples of how human resource representatives toe the legal line and still give a terrible reference if they want to: “They’ll say, ‘Are you sure she gave you my name?’ or “Check his references very, very carefully,” or ‘Hang on, let me get the legal file.’ ”
So even if the person giving the reference is not your boyfriend, if you know him very well, you can still do a little coaching. For example, give a suggested answer for when they are asked about your weakness. And if you are worried you are going to get a bad reference from an old employer, hire a reference check firm to check your own references. (In that vein you will be happy to know that when necessary, I still get a good reference from that boyfriend.)