When I discovered Deloitte has someone in charge of figuring out how to recruit and retain the new workforce, I knew I had to talk with him. It’s Stan Smith, and his title is Director of Next Generation Initiatives. I was amazed to hear how forward thinking he is in an industry known for being old and stodgy.
Based on his research, he wrote a paper called Connecting Across Generations in the Workplace. I could reference that paper every day. Here are some gems:
Gen X will finally have their moment: The shrinking workforce actually creates more demand for Gen-X than Gen-Y. The baby boomer retirement will create a 2% drop in the workforce among 24-34 year olds, and a 31% drop among 35-45 year olds.
Women will drive change in the consulting business: Women have more consulting-oriented skills than men do, they will make up the more than 60% of the workforce by 2010, and they will only work at companies that accommodate their need for flexibility.
Deloitte backs up the revolution with data: Deloitte’s data shows it is men and women in Generation X and Y. “The real revolution is a decrease in career ambition in favor of family time, less travel, and less personal pressure.”
I wrote about Stan in Time magazine, I wrote about him in the Boston Globe, and I put the articles on my blog, and every time I’d mention him, there was no link, which is so annoying to me. I scoured the web for a link to his paper, and I looked for his bio. Nothing.
I am not the only online publisher who is annoyed. I wrote about his study for my Yahoo Finance column that runs tomorrow, and my editor emailed me: “Why are you linking to Deloitte’s home page? Where’s the study?”
Nowhere, of course. Well, on Stan’s desk, probably. And in a lot of CEOs’ in boxes. But not online. And to a significant portion of the world, if it’s not online, it doesn’t exist.
So I’ve solved the problem. You can now download Connecting Across Generations in the Workplace right here. And I think this encapsulates where we are in the publishing world: A blogger publishing a document from the Fortune 500 in order to be able to link to it from future blog posts.