When I was playing professional beach volleyball, running around in a bathing suit every day, you'd think I would have been more conscious than ever about my image. But at the start, I was generally oblivious.
In fact, when I was in my first Bud Light commercial, we were told to bring three bathing suits to [...]

I get asked a lot of questions about self-promotion. Mostly I give answers like find something you are great at doing and be nice to people. It's a killer combination, really. But people always want more advice than that. So, here are five tips that I give a lot. And I live by them.
1. Specialize, [...]

I'm speaking at the BlogHer Conference in Chicago on July 27. My panel is titled Self-Branding and Self-Promotion. I'll be talking about how to use your marriage as a way to increase blog traffic. Just kidding. (By the way, I get way more traffic when I post bulleted lists about productivity, so keep your eye [...]

For those of you who don't know what's going on in my marriage, please read My First Day of Marriage Counseling, and maybe you will want to leave a comment about how if you were my husband, you'd divorce me for blogging about my marriage.
My husband, in fact, has brought up divorce for other reasons. [...]

A lot of people ask me if they should blog under a pseudonym. They ask me because I started writing under a pseudonym eight years ago, and it ended up being such a mess that I turned it into my real name. So I advise everyone to start out using their real name. Here are [...]

A few weeks ago I wrote about the braided career. The idea is that in order to create stability in a world where career change is frequent and job security is non-existent, you need to be managing three things at all times: your personal life, what you are doing for work now, and what you might [...]

One of the best ways to make a big leap in your career is to blog. Blogging allows you to create a high-quality network for yourself based, not on the old model of passing out business cards, but on a new model of passing out ideas. Contrary to popular opinion, blogging is not for college [...]

By Ryan Healy – like most people our age, my friends don't really read blogs. So I created a My Space page to market my blog.  At first, this worked out great.  Our friends could see bulletins every time a new post went up and people got a better sense of what the blog was all [...]

The job hunt of the new millennium is not sending out resumes and going to interviews. For the most part, it's casually talking to people. And they don't want a ten-minute story as an answer to the question, "What do you do." They want an "elevator pitch" — one or two sentences that you could [...]

As part of my book promotion tour, my publisher sent me to media training with Clarity Media Group. I thought the media trainer would talk with me about being on television – how to sit, where to put my hands, what to wear. Instead, he focused on how to not be a loose cannon.
I know this about [...]

Here's how I became a writer. I started writing when I was six and wrote nonstop, about things no one cared about.
Nineteen years later I thought, I like to write, I should get paid for this.
So I went to graduate school for writing, and the first day, the teacher said, "If any of you can [...]

One of the biggest complaints I hear from employees is that no one is listening to their ideas. In a large part this is not because the ideas are bad, but becuse most employees don't sell their ideas to their company properly.
Selling an idea to an organization requires that you understand how the decision makers [...]

By Jason Warner — One of my direct reports told me I'm wearing VP shoes. Apparently, my Eccos are the most popular shoe brand among vice presidents at Google.
It's not surprising that I dress like a VP. Because dressing like what you want to become is an important part of an overall career strategy. What [...]

In this age of transparency and authenticity it seems absurd to not tell you my real name. My real name is not Penelope Trunk. Well, in fact, it is Penelope Trunk. Sort of. At any rate, my name is definitely a lesson in personal branding.
My name started out Adrienne Roston. It's fun to write that [...]

When someone says, "So tell me about yourself," a lot of people stumble. When you craft your answer, you have 10 million hours of information to choose from. Many people actually hate getting this question because it's so hard to zero-in on an answer.
This is an honest question. Someone wants to know about you. You [...]

I have a new column debuting on Yahoo! Finance today. I'm very excited.
Yahoo contacted me in November, right after I moved to Madison. And right after I signed the contract, they were all about the head shot.
This makes sense. Yahoo wants everyone to look good. Totally reasonable. If nothing else, there's the fact that good [...]

Forget the idea that networking is a job-hunting tool. Networking is the job hunt. But networking is not just passing out your business card and e-mailing your friends' friend. Networking is making yourself buzz-worthy so people want to be connected with you.
This is not the old networking that celebrated extroverts and crushed introverts. Building buzz [...]

One of the mantras of the online marketing world is that if you want to get something noticed, you need an offline and an online marketing plan. Because each type of marketing is more powerful when used with the other type.
Bloggers are generous with advice about how to get mentioned on blogs, but what about [...]

After reading the comments people posted about rankism, it occurred to me that the idea of teamwork is very related. Teamwork that is merely cosmetic (e.g. a department that calls itself a team) reinforces rankism. But real teams are actually the opposite of rankism — they are flat, temporary, and assume equal contribution from everyone, [...]

Yesterday traffic to my blog doubled. On top of the usual load of about 350 visitors, I had 350 investment bankers: At 1pm Dealbreaker posted a link to my guest rant, and in the next hour alone, 100 people came. No joke.
Of course, my traffic statistics were endlessly interesting to me throughout all this. But [...]