I love RealSelf. It’s a site that educates women about choices for looking younger.
I have written a lot about how anti-aging information is essential for managing one’s career. Aging is not equal in the workplace. Women are penalized much more heavily than men. So women can gain power in the world through knowledge of the tools for looking younger.
But mainstream media is reluctant to recommend that women turn to a resource like RealSelf. Those reporters don't like the reality of the world they live in, so they don't write about it.
That's why public relations professionals should scrap the traditional pitch to mainstream media — saying that is almost cutting edge, except that Obama's team beat me to it: